PR Newswire
GREENVILLE, S.C., June 3, 2026
GREENVILLE, S.C., June 3, 2026 /PRNewswire/ -- USA Rare Earth's announcement this week of a major investment and new jobs in Cherokee County highlights the impact of Duke Energy's Site Readiness Program, which helped prepare the Bailey Industrial Site for major economic development. Through upfront due diligence, infrastructure planning and site marketing, the program made Bailey more competitive for companies looking to move quickly on a new project.
Since 2005, the program has helped attract significant investment across South Carolina, and Bailey is the latest example. After completing the site-readiness process, the Cherokee County property was better positioned to compete for transformative projects – culminating in USA Rare Earth's announcement that it will build a facility there, bringing a $1.2 billion investment and 490 new jobs in one of the county's biggest economic wins.
Our view: "Duke Energy is proud to help bring this transformative project to Cherokee County and strengthen America's domestic rare earth supply chain," said Tim Pearson, Duke Energy South Carolina president. "The Bailey site is a strong example of how our Site Readiness Program helps communities compete for game-changing projects. By working with state and local partners to prepare the site in advance – from diligence and coordination to energy planning – we helped make this property more appealing for a company ready to invest, create jobs and move quickly. As we continue to prioritize reliable power at the lowest possible cost for our customers, we stand ready to use this program and every tool in our toolbox to help South Carolina win more opportunities like this."
Zoom out: The Duke Energy Site Readiness Program includes detailed site assessments by partners in site selection and engineering to identify opportunities, address challenges and improve a property's competitiveness before a prospect is on the table. That proactive work can help communities shorten timelines, reduce uncertainty and better position sites like Bailey for major industrial announcements.
By the numbers: For 22 consecutive years, Duke Energy's economic development efforts have been recognized by Site Selection magazine in the publication's annual list of "Top Utilities in Economic Development."
The Site Readiness Program is a key example of how Duke Energy helps create jobs and bring more value to South Carolina. In fact, in 2025, Duke Energy helped recruit $3.4 billion in capital investment and 2,000 new jobs throughout the state.
More sites set for success: In addition to the Cherokee County site, two other prime locations for development recently went through the Site Readiness Program:
What they're saying
Duke Energy
Duke Energy (NYSE: DUK), a Fortune 150 company headquartered in Charlotte, N.C., is one of America's largest energy holding companies. The company's electric utilities serve 8.7 million customers in North Carolina, South Carolina, Florida, Indiana, Ohio and Kentucky, and collectively own 55,700 megawatts of energy capacity. Its natural gas utilities serve 1.6 million customers in North Carolina, South Carolina, Ohio and Kentucky.
Duke Energy is executing an energy modernization strategy, keeping customer value at the forefront as it invests in electric grid upgrades and efficient generation resources to strengthen the system and serve growing energy needs.
More information is available at duke-energy.com. Follow Duke Energy on X, LinkedIn, Instagram, TikTok and Facebook for stories about the people and innovations powering its communities.
Media Contact: Ryan Mosier
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SOURCE Duke Energy