Tamron unveils its latest high-end standard zoom lens for portrait photographers—the full-frame 35–100mm f/2.8 Di III VXD, designed for Nikon and Sony mirrorless systems.
NEW YORK, Feb. 18, 2026 (GLOBE NEWSWIRE) -- B&H is pleased to share the new Tamron 35-100mm f/2.8 Di III VXD lens, a lighter, compact alternative to their highly acclaimed 35-150mm f/2-2.8 lens. This fast zoom is compact and designed with portrait photographers in mind, featuring an optimal range of focal lengths for the genre paired with a powerful, wide maximum aperture.
The 35-100mm lens focuses on the most popular focal lengths for portraiture—35mm, 50mm, and 85mm—in one lens. Where this lens sets itself apart from the older 35-150mm lens is its size. At just 4.7” long and 19.9 oz, Tamron 35-100mm /f2.8 lens is a remarkably portable option for the traveling photographer or those just looking to keep their kit lightweight.
Tamron 35-100mm f/2.8 Di III VXD Lens
Nikon Z Mount Lens
https://www.bhphotovideo.com/c/product/1950504-REG/tamron_afa078z700_35_100mm_f_2_8_di_iii.html
Sony E-Mount Lens
https://www.bhphotovideo.com/c/product/1950503-REG/tamron_afa078s700_35_100mm_f_2_8_di_iii.html
Product Highlights
- Full-Frame | f/2.8 to f/22
- Bright Standard Zoom
- VXD Linear Motor Focus Mechanism
- Tamron Lens Utility Connector Port
- Minimum Focus Distance: 8.7 to 25.6"
- Rounded 9-Blade Diaphragm
- 67mm Filter Thread
- Moisture-Resistant, Fluorine Coating
Featuring the latest autofocus advancements Tamron has to offer, the lens delivers high-speed, precise focus via the VXD (Voice-coil eXtreme Drive) linear motor. Additionally, the 8.7” minimum object distance at the widest focal length makes the lens an obvious choice for indoor events, still life, and tabletop shooters.
In terms of image quality, the lens unsurprisingly delivers exceptional detail and a rich bokeh thanks to its fast f/2.8 aperture. The front optic is also treated with protective features, including a fluorine coating, plus the entire lens has been developed with a moisture-resistant construction.
Lastly, the new 35-100mm f/2.8 Di III VXD continues Tamron’s tradition by featuring the unified 67mm filter size, compatibility with the Tamron Lens Utility, and that comfortable, ergonomic design Tamron lens will be available for both Sony E and Nikon Z mounts.
Learn more about the Tamron 35-100mm /f2.8 Lens at B&H Explora
https://www.bhphotovideo.com/explora/photography/news/tamron-announces-portrait-ready-35-100mm-f28-zoom-lens
YouTube First Look Video on Tamron 35-100mm F2.8 Zoom Lens
https://youtu.be/2FyjRcLEeAI
About B&H Photo Video
As the world's largest source of photography, video, and audio equipment, as well as computers, drones, and home and portable entertainment, B&H is known worldwide for its attentive, knowledgeable sales force and excellent customer service, including fast, reliable shipping. B&H has been satisfying customers worldwide for over 50 years.
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Contact Information
Geoffrey Ngai
B&H Photo Video
212-615-8820
https://www.bhphotovideo.com/
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/da2b4c57-967b-4f11-912b-33279fb40b94
A video accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/ea7f1b92-1941-4a0c-93f5-42ae304c322c
